My work uses an essential mix of deep understanding, business acumen, creative expertise and technical skill. Here a few examples from the hundreds of successful projects I have worked on. ​​​​​​​
Beautiful colourful birds evolving from music notes
ABRSM - Music examination board
Redefining advantage and improving personality to enable global expansion and successful growth in China.

Touching an Ipad to open an application
Ingeus - Welfare to work
Helping a small social enterprise to expand and diversify to become global leaders. Six years later they were acquired for £250m. 

drawing the innovation Unit Logo
The Innovation Unit - Innovation consultancy
Helping a 'confused' ex-government department to become the No.1 small management consultancy with a new, social media optimised brand strategy and identity.

smart modern packaging showing the logo
Pied-a-Terre - Michelin star restaurant
A more credible, 'retail ready' brand strategy and identity that took a Michelin star restaurant to the next level and 2 stars.

Large screen showing Lang Lang on the digital player
London Symphony Orchestra
A transformative digital strategy, design and development for surviving, operating and growing without a physical concert hall.

Tube Poster showing a graphic that says pregnant and choice
BPAS - Pregnancy Advisory Service
A more empathetic and effective approach to improve access to discreet services for professional women facing an unplanned pregnancy.

exhibition with chairs, video screen and giant map
Elephant & Castle - Regeneration
Community engagement, brand and communication that successfully inspired local business, residents and commercial developers over four years.

Bustop poster saying thank you for christmas together
Ellenor - Hospices
Removing confusion and adding emotional appeal so that a relatively small hospice could increase income and grow to help more families.

Large Screen saying byte in neon lights
Barbican - Bite series
Digital strategy and development of the first secure, online ticketing website for the Barbican Centre London. (Graphics by Why Not Associates)

Reception desk with bold white graphic logo
Ammonite - Data consultancy
Repositioning a small recruitment company to maximise potential growth with a 'Human Centred' approach in a new, data-driven economy. 

Building site with beautifully designed hoardings
Athletes Village - Development
Onsite communication strategy and design to ensure the best safety and security record for any development of its size in Europe.

Screen showing a naked  male model and saying pioneering pain care
MyPain - Chronic pain care
A radical new approach for a more 'joined-up' pain care service. Combining personal consultation with digital technology and mobile support. 

Hexaganol counters being moved by hand ion a table
iD - Reducing obesity
A radical, new 'whole system' approach for reducing sedentary lifestyles and obesity for professionals, carers, mentors and individuals.

Modern meeting room with Circular graphic and a sign saying whole education
Whole Education - Education alliance and network
A new name, brand, communication design and successful engagement strategy for a powerful agenda on the future of global education. 

Listen to John on The Way We Roll podcast.
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